Barnes & Noble to Open New Bookstore in East Brunswick, NJ

The existing store in Brunswick Square Mall will close in January, 2027

East Brunswick, NJ – November 9^th

Barnes & Noble is very pleased to confirm the opening of a new bookstore in Brunswick Square Mall as part of the redevelopment of the Mall. The existing store is to close, with a new bookstore opening in close proximity to the old site. The last day of business will be in January 2027, with the new location set to open approximately three weeks later.

The East Brunswick Barnes & Noble opened in 1999, in the heyday of the expansion of the company, and relocates just after celebrating its 27^th anniversary. The new store is part of the revitalization underway at Barnes & Noble, with 60 stores expected to open in 2026.

“The redevelopment of the Brunswick Square Mall provides a fabulous opportunity for Barnes & Noble to create a new bookstore,” said James Daunt, CEO of Barnes & Noble. “Our booksellers have enjoyed 27 very happy years in East Brunswick and are delighted to continue this tradition of bookselling in a new home of such scale and ambition.”

Barnes & Noble has been steadily investing in its stores in New Jersey. Long a stronghold for the bookseller, with 22 stores across the state, the East Brunswick Barnes & Noble is the 7^th of its older stores in New Jersey to be relocated. Barnes & Noble has also been opening new stores across the country, with 60 new stores opening in 2026 alone. Having fallen below 600 locations as recently as 2023, Barnes & Noble now has over 730 bookstores.

The booksellers in East Brunswick have loved serving their community for the past 27 years and they look forward to continuing to do so in their new location. For a short time, both locations will be closed during the move into the new bookstore. During this interim, customers are invited to shop at the closest Barnes & Noble stores:

• Barnes & Noble Menlo Park Mall @bnmenlopark    55 Parsonage Rd, Edison, NJ 08837

• Barnes & Noble Freehold @bnfreehold    3981 US Hwy 9, Freehold, NJ 07728

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