Barnes & Noble Opens New Store in San Antonio, TX

Author Kelsey Cox to Host Ribbon-Cutting Ceremony and Book Signing at the Grand Opening at 10AM on Wednesday, September 9^th, 2026

San Antonio, TX – September 2^nd, 2026  -Barnes & Noble is pleased to announce the opening of its new San Antonio, TX bookstore on Wednesday, September 9^th. This opening marks the third new Barnes & Noble bookstore in Texas for 2026, with six additional openings planned across the state in the coming months. The new Huebner Oaks bookstore is the sixth Barnes & Noble location in San Antonio, joining stores in Alamo Ranch (2024), The Shops at La Cantera (2009), Northwoods Shopping Center (1998), San Pedro Crossing (1996) and Ingram Festival (1995).

The new San Antonio, TX Barnes & Noble is located in Huebner Oaks, in the former Bed Bath & Beyond space, next to Trader Joe’s. The store will offer more than 20,000 square feet of books, toys, games, magazines, gift items, a Barnes & Noble Café and more.

The Huebner Oaks Barnes & Noble bookstore will officially open to the public at 10AM central on Wednesday the 9^th September, with local author Kelsey Cox cutting the ribbon and signing copies of her book Pretty Dead Things. Costume Character Biscuit the Dog will also join the festivities and host special story time events for the younger reader over the weekend.

Barnes & Noble Premium and Rewards Members will earn double stamps on all purchases made between September 9^th and September 13^th. Customers who are not yet Members are encouraged to sign up and start earning stamps and rewards right away.

Everyone who visits the new Huebner Oaks Barnes & Noble during the grand opening will have access to exclusive deals, like $50 off any NOOK device. Customers can also save 40% on all DVD, Blu-ray, and 4k Ultra HD movies.

“We are very pleased to add to our bookstores in the Lone Star State,” said James Daunt, CEO of Barnes & Noble. “The rejuvenation of our business over the last few years has been especially marked in Texas where we have opened – or are about to open – over 20 new bookstores. Our booksellers remain busy as they turn their eyes next to the Houston area for the first of a further 6 new Barnes & Noble bookstores opening in the coming months. The total number of stores in Texas will shortly march past 60, a happy milestone.”

Barnes & Noble is enjoying a period of tremendous growth as the strategy to hand control of each bookstore to its local booksellers has proven so successful. The bookseller is experiencing strong sales in its existing stores and has been opening many new stores after more than 15 years of declining store numbers. Barnes & Noble now boasts over 720 bookstores, having been below 600 stores as recently as 2023. The design of the Huebner Oaks store showcases the ambition of Barnes & Noble to create exceptional local bookstores that marry the best traditions of independent bookselling with the resources of the historic chain.

Store Manager Jared Valadez, who has been with Barnes and Noble for 13 years said, “Have you ever had that feeling when you get to do something really, really cool and you get to do it with the people that you love? It’s like I get to build a dream with some of the most special people in my life, and I cannot wait to bring a new Barnes & Noble to my hometown.”

Customers can discover more about upcoming events and news by following @bnhuebneroakstx on social media.

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