Barnes & Noble Announces Storytime Pajama Party Featuring The Polar Express in Stores Nationwide

Press Release

Free, Special Storytime Pajama Party Includes Festive Activities and Giveaways, While Supplies Last, to Celebrate the Holiday Season

New York, NY – November 29, 2018 – Barnes & Noble, Inc. (NYSE: BKS), the world’s largest retail bookseller, today announced the return of its customer-favorite Storytime Pajama Party featuring The Polar Express on Friday, December 7, at 7 p.m., at Barnes & Noble stores nationwide. The special Storytime Pajama Party will feature a reading of The Polar Express, fun, holiday-themed activities for children and families to enjoy, and the chance to receive a free Christmas ornament, while supplies last. Additionally, each child can enjoy a complimentary hot chocolate and cookie from the Café*.

“The Storytime Pajama Party for Chris Van Allsburg’s The Polar Express is one of our most loved Barnes & Noble holiday traditions,” said Stephanie Fryling, Vice President of Merchandising, Children’s Books, at Barnes & Noble. “Each year, families look forward to gathering at our stores in their favorite pajamas to celebrate the holidays with this treasured story.”

Children and their families are invited to join their local Barnes & Noble on Friday, December 7, at 7 p.m., for Storytime featuring The Polar Express, the story of a young boy who is welcomed aboard on a magical trip to the North Pole, where he gets to make his Christmas wish. Following the reading, attendees can participate in special holiday-themed activities, which include putting on temporary holiday tattoos, creating Santa beard masks and more. They can also receive a free Christmas ornament, while supplies last.

Customers are encouraged to take pictures of themselves and their loved ones enjoying The Polar Express Storytime Pajama Party and post to their personal social media accounts using the hashtag #BNStorytime.

Customers should contact their local store or visit the Barnes & Noble Store Locator for more information.

*Offer available only at stores with a Barnes & Noble Café. One complimentary hot chocolate and cookie per child.

All Contacts

Shannon DeVito

Senior Director, Book Strategy & Customer Experience

Barnes & Noble, Inc.

About Barnes & Noble

Barnes & Noble, Inc. (NYSE: BKS) is the world’s largest retail bookseller, and a leading retailer of content, digital media and educational products.  The Company operates 630 Barnes & Noble bookstores in 50 states, and one of the Web’s premier e-commerce sites, (  The Nook Digital business offers a lineup of popular NOOK® tablets and eReaders and an expansive collection of digital reading and entertainment content through the NOOK Store®. The NOOK Store ( features digital books, periodicals and comics, and offers the ability to enjoy content across a wide array of popular devices through Free NOOK Reading Apps available for Android, iOS® and Windows®.

General information on Barnes & Noble, Inc. can be obtained by visiting the Company's corporate website at

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