CONTACTS:
Mary Ellen Keating
Corporate Communications
Barnes & Noble, Inc.
(212) 633-3323
mkeating@bn.com

Carolyn J. Brown
Corporate Communications
Barnes & Noble, Inc.
(212) 633-4062
cbrown@bn.com

New York, NY – April 13, 2010 – Barnes & Noble, Inc. (NYSE: BKS), the world’s largest bookseller, today announced the April line-up for the “More in Store” program for NOOK™, the Barnes & Noble eBook Reader.  Available only in Barnes & Noble stores and only on NOOK, the free More in Store program offers NOOK customers new, exclusive content from bestselling and new authors, special offers and savings, and weekly bestseller and new release lists. 

Barnes & Noble’s free in-store Wi-Fi service makes access to More in Store content easy.  With just a simple tap of the NOOK “shop” button, customers can start to explore content from authors such as Mitch Albom, Giada de Laurentiis, and Jim Cramer, and in-store promotions including special savings and free café offers.  More in Store is updated weekly and each new feature is available for four weeks on a rolling basis.  Customers have the opportunity to download the material for four weeks; once it’s downloaded, it remains in their digital locker forever unless manually deleted.

Barnes & Noble More in Store for NOOK April line-up includes:

• April
  Spring Redemption by Mitch Albom
  It’s very rare for Passover and Easter to fall during the same week, but that was the case in 2010.  The author of the runaway bestsellers Tuesdays with Morrie and The Five People You Meet in Heaven shows us how the themes of rebirth and redemption are relevant not just during the holidays, but all year round.

• April 11
  Jim Cramer’s Tips for Lowering Your Tax Bill
  Jim Cramer, host of CNBC’s Mad Money and co-founder of TheStreet.com, offers advice on taxes and how to lower your bills.

Carmindy’s Treasure Chest of Beauty Tips and Tricks
The make-over marvel on TLC’s hit show What Not to Wear, provides exclusive tips on keeping make-up simple and easy.  Just in time for spring, she shares how you can trim your morning make-up routine to just five minutes.

• April 18
  How to Cool the Planet by Jeff Goodell
  Journalist Jeff Goodell investigates the controversial new method of geoengineering – a solution to global warming.  In an exclusive essay just for Barnes & Noble readers, Goodell shares a story about meeting the scientist who inspired him to write this book.

It’s Tough to Say Goodbye by D.J. MacHale
New York Times bestselling author D.J. MacHale says goodbye to one set of characters from his Pendragon books and welcomes a new set in his latest series, Morpheus Road.  MacHale writes only for Barnes & Noble readers, about the sadness of leaving characters behind and the excitement of creating new ones.

• April 25
  Alexander McCall Smith’s Italian Holiday
  The author of No. 1 Ladies’ Detective Agency offers a short story about an Italian vacation that takes a strange twist when the narrator finds all the rental cars are booked and the only available transportation is a bulldozer.

Grow It: How to Turn Your Black Thumb Green by Erin Bried
Erin Bried, the author of How to Sew a Button: And Other Nifty Things Your Grandmother Knew shares tips on how to plant a garden in just a few steps.

• eBook Bestsellers and eBook New Releases Lists
  As always, NOOK readers can access Barnes & Noble eBook Bestseller and eBook New Releases lists.  The lists are available as a part of the “shop” feature on NOOK and offer book overviews, free sample chapters and customer ratings to help readers with buying decisions.

eBook Bestsellers for the week of April 12 include: Lion’s Heart by Lora Leigh, The Girl With the Dragon Tattoo (Millennium Trilogy Series #1) by Stieg Larsson, Changes (Dresden Files Series #12) by Jim Butcher, House Rules by Jodi Picoult, and Fools Rush In by Kristan Higgins.
Recent new release eBook titles include: Silver Borne (Mercy Thompson Series #5) by Patricia Biggs, Beatrie and Virgil by Yann Martel, Oprah: A Biography by Kitty Kelley, This Time Together by Carol Burnett, and Caught by Harlan Coben.